Coolers Wine
Coolers wine coolers are designed to help keep bottles of wine at the ideal temperature. They also guard against humidity that could cause wine to go through a decline and change its flavor.
Typically, these sweet drinks are not high in alcohol (4% to 6% ABV) and are infused with real fruit juice. But they are still not wine.
The History of Wine Coolers
The wine cooler has become the way of many a trend that gained popularity, only then going out of style. But what exactly is a wine cooler, and how did it become an iconic drink?
A wine cooler is made by mixing traditional wine with syrup or fruit juice. It's a refreshing and sweet drink that's perfect for summer. It's an excellent way to extend your bottle of wine.
When the wine cooler was first introduced to the market, it became an extremely popular drink for people who needed an easy, refreshing drink. It was offered by major distributors such as California Cooler, Seagram's, and Bartles & Jaymes.
In the 1980s, wine coolers were responsible for 20% of the wine consumed by Americans. Their popularity began to wane in the early 1990s. This was due to the change in federal excise taxes which made mixing wine and water less lucrative. This marked the beginning of the end of the wine cooler. It was replaced by malt-based drinks such as Zima and Mike's Hard.
In the modern era, the wine cooler has been making a comeback thanks to independent wine drinks producers who are focusing on creating drinks that are high-end and with short ingredient lists. They are also insisting on using more natural wines and fruit flavors.
Although it is possible to create your own wine cooler by simply mixing wine with fruit juice or syrup, many prefer to purchase ready-made wine cooler drinks. They are available in many grocery stores, liquor shops and even a few specialty wine retailers. These ready-to-drinks, apart from being delicious and convenient they are also perfect for any picnic or BBQ. They can be served on rocks or with a twist of citrus zest. Certain of these drinks can even be frozen, making them ideal for outdoor entertaining. If you keep in mind the right temperature for your wine cooler they can be a wonderful choice for any occasion.
The California Cooler
The 80's brought the first huge wine cooler craze and the company that started it all was California Cooler. The concoctions in bottles were a mix of white wine, fruit juice and other flavors. They were hugely popular. The company behind the concoctions was called California Bottled Products, and it began small with the founders Michael Crete and his high school buddy Stuart Bewley. They took on all the work themselves, including brewing, bottling and sales. In 1984, the company was selling 10 million cases per year. This prompted giant winemakers like Gallo to enter the game, saturating primetime television with commercials featuring their own versions of California Cooler, such as the endearing old-fashioned yokels Frank Bartles and Ed Jaymes.
By the end of the decade the wine was gone. In 1991, Congress quadrupled the excise taxes on wine from $0.07 per gallon to $1.07 per gallon. This increased the cost of making a wine-based cooler, and it was soon surpassed by sweet malt drinks that were carbonated like Zima and Smirnoff Ice.
It is still possible that coolers make an appearance. With the new generation coming of age, it could be that they are eager to accept the irreverent blend of fruity malt and wine liquor. They may be interested in the possibility that a cooler could serve as an energy-saving alternative to a refrigerator. A wine cooler is ideal for a patio or deck. It has screen covers to let in cool air from the outdoors.
This beverage cooler that can be collapsible is not just a great wine cooler, but it's perfect for picnics and camping. It can be folded flat to fit inside your trunk. It is easy to carry, with an easy-to-handle handle and wheels on the top. Once set up, you can fit a lot more food and drinks inside. It can be used to serve as a chair and will keep your drinks cool. The cooler has a shoulder strap so that it is easy to carry even when fully filled.
The 80's Craze
In the 1980s, wine coolers were the latest trend. The fizzy combination of white wine and fruit flavorings gained popularity from obscurity to become the drink that was popular for picnics, beach parties and informal gatherings. The low alcohol content of the drink appealed to a broad audience and it was an emblem of relaxed enjoyment. The popularity of wine coolers increased to the point that many large companies stepped into the market, and a variety of brands were launched with different flavors. Bartles & Jaymes, Seagram's Escapes and a few other brands were among the most successful. They all had an array of fruity flavors which created them into household names.
The craze for chilled, ready-to drink more info concoctions also led to an increase in the sparkling wine production. Champagne and sparkling wines became a status symbol for young people who wanted to display their newfound wealth and a lot of Americans began to guzzle these bubbly delights on regular basis.
At the time, sparkling wines were more expensive than table wine however, they offered an easy-to-drink alternative to more hefty, full-bodied whites and reds. In a time when wine snobs were becoming increasingly disinclined to drink anything that didn't carry the label "vin de vigne," these frothy libations provided vinophiles with a chance to enjoy their drink without causing headaches or a sour taste in their mouth.
By the end of the decade however the wine cooler trend was beginning to fade. A massive increase in excise tax made it necessary for manufacturers to switch to malt-based beverages. By 2006 the category had dwindled to less than 1% of sales.
Coolers are now making a modest return. Many still refer to these wine coolers as wine coolers, but cocktail enthusiasts call them aperitifs or spritzers. They are an excellent method to stretch an entire bottle of wine and add a touch of sweetness to an alcoholic light-bodied beverage, and they are particularly refreshing on a hot day. However, there isn't any legal definition of a wine cooler and many of the products available today do not even contain any wine.
The Perfect Cooler
There's a cooler that's suitable for everyone, whether you are a wine connoisseur or simply want to keep your favourite bottles at the ideal serving temperature. Consider the space available and how many bottles you want to store before deciding on a wine refrigerator. Consider whether you prefer a built-in model fitted into cabinets or a freestanding unit that can be put anywhere in your house.
Wine coolers make a great addition to any kitchen and can be utilized in restaurants, bars, hotels, spas and other establishments that serve beverages. These specially-designed refrigerators are made to keep bottles cool and store them at a desirable serving temperature and are the best way to ensure that your customers are able to enjoy their drinks at their highest potential.
It is crucial to choose the best wine cooler for your company from the numerous double-zone and single-zone options. If you're just beginning, then a single-zone cooler is likely to suffice. However, as your preferences change, you may want to upgrade to one with dual zones that can hold different types of wine at the same time.
The BruTank Portable Bottle Cooler is a great option for wine lovers or those who want a premium wine cooler. The double-walled cooler that is vacuum-insulated keeps your wine or bottles chilled for up to 6 hours without the need for ice. It's the perfect cooler for picnics in the park, backyard barbecues and dinner parties.
People love the visually appealing design and compact size of this wine cooler, which is ideal for homes with limited storage space. In addition, they appreciate the quiet operation and precise temperature control offered by the compressor system in this cooler. Many are also pleased with the locking mechanism that adds a layer of security to their wine bottles.